When you're looking to sell your house, it can be a drawn out, annoying process
However, if it reaches a couple of months and it’s still on the market, it’s time to ask why.
That's where this guide comes in - Ross Counsell, director at Good Move, explains the five most common reasons as to why a house isn't selling...
1. You're overestimating it's value
The main factor for a home not selling is simple - it's been valued too highly. It's easy to overestimate, as your attachment to it can mislead you. The price is, unsurprisingly, a big factor and can instantly put a buyer off.
Take a look at the listings in your local area and see how much they sell for. If there are similar properties on the market for less, it could be time to lower your asking price.
2. You're not marketing it properly
It's quite possible that you're not promoting your home well enough. It needs to look as attractive as possible - it doesn't matter whether potential buyers come around for a viewing or are looking online - first impressions are key. Just make sure your home looks tidy, there's minimum clutter, and little furniture too.
If you have photos on display, it's time to play around with angles and lighting. It could be worth looking at house listings too, as they provide good inspiration – keep your eyes peeled for what's working for others, as it means you could start having more success.
3. You're not timing it well
The house market is an unpredictable beast. Prices can go up and down on any given day, as they change based on wider and uncontrollable factors. It can flip from a seller's to a buyer's market in the blink of an eye, and vice versa, with big consequences.
If you're selling at a time when there's low demand, there’s greater competition for sellers, in which case it could be worth delisting for a while, just to see if the situation shows any signs of changing.
Some buyers can be suspicious of a home which has been on the market for a long time, so again, taking it off the market can be a good sign.
4. You've picked the wrong estate agent
You must have some faith in your estate agent. If they aren't enthusiastic about it, prospective buyers definitely will not be. Seek feedback after each viewing, so you can look for things that could boost the chances of a sale.
If you're particularly concerned, why not get a friend or family member to pretend to be interested? They can then provide feedback. If they're not impressed, think about switching to another company.
5. You're not showing any viewing etiquette
Having a potential buyer turn up is only part of the battle. They don't want to be overwhelmed - make sure to stay out of their way, beyond a polite hello, so they can look at their own pace. Some buyers could prefer walking around an empty home too, so consider making your home free when you're not around.
In short, avoid placing restrictions on when people can look at your home. Buyers will also have to fit viewings around their lives, so if your house isn't available when they are, it's immediately ruled out.